At Little C & Co. | Growth Mindset Strategies, we exist to help women stop blaming themselves for what they were never taught.

Our founder, Heather, spent years stuck in cycles of burnout, overwhelm, and self-doubt—believing something was wrong with her. What she discovered changed everything:

It wasn’t her. It was her hormones.

Once she learned how deeply our moods, motivation, and mental health are tied to our monthly cycle, she realized how few women are taught this—and how many are suffering in silence because of it.

Little C & Co. was born from a calling to share this truth, to equip women with the tools to work with their cycles—not against them—and to rewrite the narrative that we’re “too emotional,” “too inconsistent,” or “too much.”

We’re here to give women the permission and education to understand their bodies, align their lives, and create growth that honors who they are in every phase.

This is more than a method. It’s a movement. It’s a legacy.